Activated Insights announced that it has acquired WeCare Connect, a Frankenmuth, Michigan-based provider of patient engagement services. The deal was announced on April 9, 2025.
WeCare Connect provides communication solutions for long-term and post-acute care organizations. Its platform improves communication between caregivers, families and care providers, fostering engagement and transparency. WeCare Connect currently serves more than 1,300 facilities, with a focus on continuing care retirement communities and not-for-profit senior care organizations.
Activated Insights (formerly known as Home Care Pulse) is a provider of recruitment, training, retention and experience management software for long-term and post-acute care providers. Chicago, Illinois-based private equity firm Cressey & Co. made a significant growth investment in Activated Insights in August 2021.
Combining these organizations will improve services for long-term and post-acute markets and provide senior care organizations with more actionable insights. Financial terms of the deal were not disclosed.
“WeCare Connect’s deep expertise with senior care providers aligns seamlessly with our mission to support these organizations in fostering meaningful engagement between employees, residents, and families,” said Bud Meadows, Chief Executive Officer of Activated Insights. “By combining our strengths, we are equipping providers with integrated solutions that provide continuing education, enhance retention, improve satisfaction, and elevate the overall quality of care.”
According to data captured in the LevinPro HC database, this acquisition represents the 87th eHealth transaction of 2025, and the 17th in the patient engagement specialty. There were 33 patient engagement deals announced during 2024, 17 announced during 2023 and 43 announced during 2022.
